Directory listings

Give the review sites something of yours to quote

AI assistants compare tools by reading G2, Capterra and the other directories. When those pages are cited and you are missing or thin, you get fresh listing copy written from what the answers already say.

Part of the growth engine. Included on every plan.

Update your G2 listing
Cited in 11 answers where rivals appear and you do not

Tagline

Revenue analytics for Shopify stores, live in minutes

Short description

Northlane shows revenue by channel, cohort and product without a data warehouse. Connects to Shopify and your ad accounts in one afternoon.

Features

Channel attribution · Cohort LTV · Product margin · Ad spend sync · Slack digests

Written from what the engines already say about the category, so the listing gives them something of yours to quote.

Quoted

Directories the engines cite when comparing tools

Copy

Tagline, descriptions and features, ready to paste

Grounded

Written from the category's real answers

Tracked

The next scan shows whether the listing got cited

G2, Capterra, GetApp, SoftwareAdvice, TrustRadius, and any directory the engines cite in your category.
How it works

Cited, missing, written

From a directory the engines lean on to a listing that gives them your side of the comparison.

01

The engines quote a directory

Ask an assistant to compare tools and it reads the review sites: category pages, product profiles, the pros and cons. Those pages are cited constantly, and the scan keeps every one.

02

Your listing is thin or missing

A directory becomes an opportunity when it is cited in answers where your competitors appear and you do not. Either you are not there, or what is there gives the engine nothing worth repeating.

03

You get the copy

A tagline, a short and a long description and five concrete features, written from what the answers already say the category is for. Paste it into the profile, mark the card done.

Why it matters

Directories are how the engines compare

When a buyer asks which tool to pick, the assistant does not read your homepage. It reads the pages built to compare tools, and it repeats what they say. A listing written for a 2019 SEO brief gives it nothing.

  • Product profiles on G2, Capterra, GetApp, SoftwareAdvice and TrustRadius
  • Only real profile pages, never a directory's own guides and roundups
  • Scored by how often the page is cited and by how many engines
Sourcesretrievals in range

Retrievals

4,234

↑ 12%
g2.comListicle1,284
reddit.comDiscussion963
northlane.comYou741
capterra.comComparison528
E
everline.comCompetitor402
The copy

Written from the answers, not from your pitch deck

The draft starts from how the engines already describe the category, which competitors they name and what the answers praise them for, so your listing uses the words the assistant is already looking for.

  • Tagline under 80 characters, short description under 300
  • A long description and five concrete capabilities, one line each
  • No hype words, no claims the answers cannot support
Update your G2 listing
Cited in 11 answers where rivals appear and you do not

Tagline

Revenue analytics for Shopify stores, live in minutes

Short description

Northlane shows revenue by channel, cohort and product without a data warehouse. Connects to Shopify and your ad accounts in one afternoon.

Features

Channel attribution · Cohort LTV · Product margin · Ad spend sync · Slack digests

Written from what the engines already say about the category, so the listing gives them something of yours to quote.

The board

Weighed against the rest of the work

A listing update takes an afternoon and can be cited for years. It sits on the same board as articles, threads and outreach, with the same priority scale, so cheap wins get done first.

  • Slots held on the board so publisher pages do not bury them
  • Add your own instructions before the copy is drafted
  • Status carried across scans until you mark it done
OpportunitiesBoardTable
#OpportunityPriorityPlatformCitedStatus
1Ecommerce analytics tools: the buyer's guide586ArticleNew
2Join the thread: best analytics for a Shopify store?479RedditNew
3Update your G2 listing462G2Planned
4Get listed in: 12 best ecommerce analytics tools410OutreachNew
5GA4 vs a dedicated ecommerce dashboard383ArticleDrafting
6Update your Capterra listing351CapterraDone
Ready to review 6In progress 3Shipped 5Sorted by priority
Details

What to expect

Small, honest, and measured afterwards.

Any directory the engines cite

The named sites are the common cases. If an assistant quotes a niche directory in your category, its profile page lands on the board the same way.

Nothing posted for you

Every listing is yours to paste into the directory's own editor. We never log in to a review site or change a profile on your behalf.

Measured afterwards

Every scan checks whether the listing is now cited in the answers that used to skip you, so the update has a number attached rather than a hunch.

Same rules as our articles

The copy goes through the same writing rules the article engine uses, so it reads like a person wrote it and avoids the phrases the engines have learned to discount.

Find the directories recommending your rivals

Run a scan and the cited listings land on your board, each with the answers that quoted them.